Press Release

Callbright Launches New Call Measurement Blog

Houston, TX — January 10, 2014 — Callbright, a leader in total call management solutions, has launched a blog that will include posts about topics such as call tracking, ad tracking and phone service. The blog is available at

"Callbright is all about encouraging businesses to keep the lines of communication open with their customers," said Nick Odizor, national sales manager for Callbright. "This blog is another way for us to engage with our prospects and customers by addressing hot topics in marketing and phone service."

Callbright sales, marketing and customer service professionals will collaborate to create easy-to-understand content that addresses call measurement concerns and strategies. In recent posts, Callbright explores the connection between call tracking best practices and the music video "What Does the Fox Say?", common call tracking myths and marketing goals for 2014.

Visitors can subscribe to the blog by email or RSS feed. To suggest blog topics, readers can email

About Callbright

Callbright provides complete, real-time telephone communication management via web-based tools to help businesses optimize marketing investments and enhance customer relationships. Callbright clients can track advertising effectiveness through telephone responses, record and monitor inbound calls, track outbound calls and send broadcast messages. Additionally, training features provided through Callbright help establish accountability and improve the performance of personnel, leading to increased profitability. (