Press Release

Callbright Wins DrivingSales Dealer Satisfaction Award

Callbright Received "Top Rated" Award for Dealer Satisfaction in the Call Management Category

Houston, TX — Feb. 5, 2011 — Callbright received a "Top Rated" Call Management award in the second annual DrivingSales Dealer Satisfaction Awards, presented in conjunction with the 2011 NADA Convention and Expo.

"Callbright is focused on developing the most advanced call management technologies to help automotive retailers make the most of their marketing investments and strengthen customer relationships," said Jim Wright, vice president of sales for Callbright. "It's gratifying to be recognized as a 'Top-Rated' Call Management provider by the dealer community on DrivingSales.com. It's another testament to how our total call management solutions are helping dealerships improve their operating effectiveness, customer satisfaction, and profitability."

Callbright is the leader in total call management solutions in the U.S. and Canada. Callbright's advanced, real-time telephone communication management solutions help automotive dealerships track their advertising effectiveness and enhance customer relationships. For more information, visit the newly redesigned website for Callbright: www.callbright.com.

The DrivingSales Dealer Satisfaction Awards measure satisfaction with services provided by vendors by allowing dealers to rate and review their vendors online at DrivingSales.com. Only vendors who achieved top rankings in dealer satisfaction in each category, as determined by the thousands of auto dealers who are part of the DrivingSales.com community, received awards.

"We are proud to present a DrivingSales Dealer Satisfaction 'Top Rated' Call Management Award to Callbright," said DrivingSales CEO and Founder Jared Hamilton. "This award is a reflection of the excellent results Callbright has generated for dealerships across the nation, and we are proud to recognize their accomplishment."

Full award results are available online at www.DrivingSales.com/dealersatisfactionaward. Full broadcast coverage of the DrivingSales Dealer Satisfaction Awards ceremony is available at drivingsalestv.com.

About Callbright

Callbright provides complete, real-time telephone communication management via Web-based tools to help businesses optimize marketing investments and enhance customer relationships. Callbright clients can track advertising effectiveness through telephone responses, record and monitor inbound calls, track outbound calls, and send broadcast messages. Additionally, training features provided through Callbright help establish accountability and improve the performance of personnel, leading to increased profitability. (www.callbright.com)

About DrivingSales

DrivingSales is the auto industry's fastest-growing, most influential trade media property focused on delivering actionable profit-building information to auto retailers and industry professionals. DrivingSales' media network includes flagship property DrivingSales.com (www.drivingsales.com), the world's largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group-style setting; DrivingSalesTV (www.drivingsalestv.com), an interactive web channel which helps car dealers and auto professionals keep tabs on their industry and emerging technologies 24/7; DrivingSales University, an on-demand training platform where dealerships learn the latest web strategies from top e-commerce experts; DrivingSales Executive Summit (DSES) the industry's leading conference where progressive dealers collaborate and learn from world renowned experts; and DrivingSales Dealership Innovation Guide, a free quarterly publication featuring case studies of the industry's most innovative dealerships, solutions and best practices.

DrivingSales encourages innovation and excellence in the industry with its annual Dealer Satisfaction and Innovation Cup Awards, whose winners are determined solely by the dealer community. Founded by Jared Hamilton, a third generation car dealer, DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch by Auto Success Magazine.