Press Release

Callbright Honored with Dealers' Choice Diamond Award for Second Year in a Row

Houston, TX — March 29, 2007 — The April issue of Auto Dealer Monthly magazine announces Callbright's second consecutive Diamond Award ranking in the Call Tracking category of the Dealers' Choice Awards. Callbright gained top rank Double Diamond status this year by winning the Diamond Award for Call Tracking two years in a row. Of the 40 companies that were honored with awards this year, only seven were Double Diamond recipients.

Jim Wright, Vice President of Sales for Callbright, gave credit to his team and their genuine concern for the dealers' business. "We strive to exceed our customers' expectations and not just provide the ordinary, and this award demonstrates that we've succeeded," said Wright. This year, Callbright worked to improve their service by going beyond call tracking to incorporate additional solutions, such as advanced web technologies. As 2007 unfolds, Callbright will reveal even greater developments with the launch of Version 5.0, an updated system that enhances their already acclaimed call management solution.

The Award Press

This is the third year Auto Dealer Monthly has recognized companies within the retail automotive industry as voted on by dealers and dealership personnel. They base their survey on 19 categories of products and services, with nearly 3,500 votes cast per category. Ratings were gathered on the performance of the product or service, the quality of customer support, and the overall value compared to the cost of the service.

About Callbright

Callbright provides complete, real-time telephone communication management via web-based tools to help businesses optimize marketing investments and enhance customer relationships. Callbright clients can track advertising effectiveness through telephone responses, record and monitor inbound calls, track outbound calls, and send broadcast messages. Additionally, training features provided through Callbright help establish accountability and improve the performance of personnel, leading to increased profitability.

About Auto Dealer Monthly

Auto Dealer Monthly is a publication of Agala Investment and is delivered to more than 35,000 subscribers nationwide. Auto Dealer Monthly is the day-to-day resource for automotive dealerships of all sizes. It is known for offering business solutions to automotive executives by providing information necessary to make wise decisions regarding products, services or process changes in daily operations. For more information regarding Auto Dealer Monthly, call 888-300-8844 or go to